Privacy
Last updated 11 November 2026.
This page says what we do with information about you when you visit counterpartdrops.com or join our list. Nothing is on sale yet. Before we take any order, this page will also say what we collect for orders.
Who we are
We are Counterpart Ltd, a company registered in England and Wales, company number 17574505. Our registered office is 42 Millway, London NW7 3RA. We decide how the information below is used, so under data protection law we are its controller.
For anything about your information, email hello@counterpartdrops.com.
If you join the list
When you give us your email address, we keep:
- your email address
- which list you joined: our main list, or the list for one drop
- where you came from, when the link you followed told us (for example, our Instagram)
- when you joined
We use it to email you about drops: when one is coming, when it opens and when it closes. Nothing else, and we never sell it or give it to advertisers.
We do this because you asked us to (your consent). You can leave whenever you like, with the unsubscribe link in every email, or by emailing us. Leaving does not affect anything we did before you left.
Checking you are a person
When you press the button to join, Cloudflare Turnstile looks at signals from your browser and at your IP address, to tell a person from an automated sign-up. We do this to keep the list free of fake addresses and the site safe, which is in our legitimate interests and in yours.
Running the site
Cloudflare delivers this site and protects it from attacks. To do that, it handles your IP address and details of your browser. We do not keep logs of visits ourselves, and the site has no analytics and no advertising trackers.
The site has no cookies of its own. While you look around, your browser keeps your place on a page, so a reload puts you back where you were. That stays in your browser, is gone when you close the tab, and is never sent to us. Cloudflare may set a short-lived cookie to tell people from bots; it is needed to keep the site safe.
The fonts on this site are served by us, so loading a page sends nothing to Google.
Who else handles your information
Two companies handle it for us, under contracts that let them use it only to do this work:
- Cloudflare runs the site and the sign-up, and stores the list.
- MailerLite sends our emails.
Some of their processing may happen outside the UK. Where it does, they use the safeguards UK law requires.
How long we keep it
We keep your email address while you are on the list. If you leave, or ask us to delete it, we delete it within 30 days, keeping only a record that you left, so that we never email you again.
Your rights
You can ask us for a copy of the information we hold about you, to correct it, to delete it, to limit how we use it, to object to how we use it, or to have it sent to you or someone else in a common format. Email hello@counterpartdrops.com and we will reply within one month.
If you are unhappy with how we have handled your information, please tell us first, so we can put it right. You can also complain to the Information Commissioner's Office, at ico.org.uk or on 0303 123 1113.
Changes
If anything here changes, we will update this page and the date at the top.